SweetWater Brewing Co. Partners with Broken Coast Cannabis Ltd

SweetWater Brewing Company and Broken Coast Cannabis Ltd. announced the launch of SweetWater Broken Coast BC Lager – the first collaborative brew between craft beer and Canada’s leading craft cannabis brand, Broken Coast. 

SweetWater’s Broken Coast BC Lager Flavor Profile features:

This crisp 5.5% A.B.V. lager does not have a cannabis flavor and does not contain cannabis, but rather is inspired by the Broken Coast brand and some of its strain offerings. SweetWater’s Broken Coast BC Lager, features aroma notes of key lime pie and orange zest from a special blend of hops and other natural flavors – creating a truly unique, tasty, and refreshing coastal brew.

SweetWater and Broken Coast brands share the same reputation for small-batch, high-quality craft products and a love for the outdoors which is reflected in the premium craft coastal lager. “With a strong aligned passion and value system, working with Broken Coast on the inspiration for this special brew was an exciting process for our team,” said Brian Miesieski, Chief Marketing Officer at SweetWater. “British Columbia is known for its coastal shorelines, and with it being one of the most beautiful and adventurous places in North America, we wanted beer drinkers to feel as if they are transported there each time they sip on this new lager.”

SweetWater and Broken Coast spent more than half a year developing the perfect lager to ensure that the product aligned with Broken Coast’s West Coast vibe and delivered a unique and tasty new brew that craft beer drinkers seek a refreshing and easy-drinking lager.

“Collaborating with the SweetWater team and creating a craft beer with the same precision and passion that I have for my craft-cannabis has been a dream come true,” said Kevin Anderson, Founder and Head Grower at Broken Coast. “I’m extremely proud of the Broken Coast BC Lager, and developing it with Brewmaster, Mark Medlin, has been an incredibly inspiring and a unique process. For both brands to come together to create a first of its kind partnership and for Broken Coast to break into the U.S. market is an exciting time for us.”

Photo courtesy of SweetWater Brewing Co.