Big Rock Brewery Inc. (“Big Rock” or the “Corporation”) and Edmonton Folk Music Festival are excited to announce a partnership extension. As an independent craft brewery, community engagement and contributions are foundational to Big Rock and its ethos. Supporting events and artists is a longstanding tradition for Big Rock and Big Rock is proud to be partners with the Edmonton Folk Music Festival for over 30 years.

“My father, Ed McNally, founder of Big Rock, made it his mission to combine his passion for craft beer with his commitment to support cultural events and community” said Kathleen McNally, Vice-Chair of Big Rock’s board of directors, “Big Rock’s continued support for the arts community is driven by Ed’s passion. At Big Rock, we continue to celebrate this legacy of supporting amazing art, talented artists, and incredible audiences with our exceptional craft beer. We love being at this party.”

Terry Wickham, Producer of the Edmonton Folk Music Festival, says “Big Rock has been a great partner for over 30 years. I try to have quality in all areas of the Folk Festival and Big Rock ensures that we have that in their range of beers and ciders.

“Community is at the heart of Big Rock, and we support numerous non-profits that work to make our communities brighter and bring people together” said Dave Maess, Marketing Manager of Big Rock. “The Edmonton Folk Music Festival celebrates those unmatched moments spent with great friends, incredible music and artists in the heart of our Canadian summers, we’re excited to share those moments with our world-class craft beers in hand for 2023, and beyond.”

Big Rock will be giving away Big Rock prize packs, which include tickets to the 2023 Edmonton Folk Music Festival, across the city of Edmonton this summer to commemorate the ongoing partnership. Follow @bigrockbrewery on Instagram or visit Big Rock Brewery’s Facebook page for updates.

The 44th annual Edmonton Folk Music Festival will take place at Gallagher Park in Edmonton, Alberta, from August 10th to 13th, and we’re excited to be shoulder to shoulder with music lovers – just like our craft beer, it’s an event for everyone. See you on the hill!

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