Navigating the complicated terrain of rules, market dynamics, and consumer tastes is necessary while operating a brewery business in India. Obtaining the required licenses and permissions, finding premium components, and overseeing the distribution routes are just a few of the details that need careful consideration. It is crucial to comprehend the cultural quirks and legal regulations pertaining to the manufacturing and distribution of alcohol. 

Furthermore, creating a unique brand identity in the middle of the growing craft beer industry is crucial for success. The complex process of managing a brewery in India, where creativity, adherence to regulations, and strategic decision-making are essential, is hardly touched upon in this introduction.

Suman Bharti, the founder of Reflex Bar Brewery and Dining, shared his experiences and insights with India Today.

Read the full story HERE. 

SOURCE: India Today Information Desk
PHOTO CREDIT: India Today Information Desk