In times of uncertainty, it is more important than ever that we work together. As we look to the months ahead, political and economic challenges are creating ripples across Canada—and the craft brewing industry is not immune.

One of the largest concerns facing us is the potential for U.S. tariffs. Should these come to pass, they could have significant consequences for the Canadian economy. Will this trigger a recession? Will it impact Canadians’ ability to enjoy delicious, independently brewed craft beer? And what about the ripple effect on input costs – particularly cans and hops – already pushed to the breaking point for many breweries?

Adding to this uncertainty, the federal government is currently prorogued. When will an election be called? And provincially, the recent announcement of a snap election in Ontario adds another layer of unpredictability for people and small businesses. These challenges highlight why collaboration and mutual support are so vital within our industry.

To help support local breweries and remind beer lovers across Canada of the importance of buying local, we’ve shared the “Pour Love Into Local” digital assets. These resources are designed to help you, and breweries nationwide, encourage communities to rally behind local craft beer. Together, we can amplify this message and reinforce the value of supporting local businesses during turbulent times.

Find the “Pour Love Into Local” digital assets on your Brewery Member Dashboard here.

On a more optimistic note, the 50% excise rate reduction which began April 1, 2024 continues to provide much-needed relief. This measure has already had a positive impact on breweries across the country. For example, starting April 1, 2024 and ending March 31, 2025:

• • • A craft brewery producing 500 hL will save $870.
    • A 1,500 hL brewery will save $2,610.
    • A 5,000 hL brewery will save $14,000.
    • A 15,000 hL brewery will save nearly $84,000.

And those savings will continue through to March 31, 2026. That’s real money back in your pockets, helping you reinvest in your business and your community.

This relief is only in place for two years, which means our work is far from over. That is why we are preparing for a federal election by developing a Pre-election Tool Kit so we can all continue reinforcing with current MPs and election candidates the importance of extending this relief beyond two years and increasing it to apply to the full first 500,000 hL of beer brewed. Doing so is critical for our regional breweries to compete with massive foreign-owned breweries and thrive in today’s market.

As we navigate these challenges together, I encourage everyone to stay connected and supportive. Share ideas, resources, and strategies to strengthen our community. Together, we can weather these uncertainties and emerge stronger than ever.

Stay warm and remember—working together is our greatest strength.

Cheers,

Christine Comeau,

Executive Director, CCBA

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SOURCE: Canadian Craft Brewers Association (Press Release)
PHOTO CREDIT: Canadian Craft Brewers Association