Non-Alcoholic Beer Market is Anticipated to Be Worth USD 37.07 Billion by 2032

February 17, 2025 Market Research, Press Release

The ๐๐จ๐ง-๐€๐ฅ๐œ๐จ๐ก๐จ๐ฅ๐ข๐œ ๐๐ž๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ size was valued at USD 20.94 Bn. in 2024 and the total Global Non-Alcoholic Beer Market revenue is expected to grow at a CAGR of 7.4% from 2025 to 2032, reaching nearly USD 37.07 Bn. by 2032.

Non-Alcoholic Beer Market Overview:

The non-alcoholic beer market is witnessing a remarkable evolution, fueled by shifting societal preferences and market dynamics. Once overshadowed by the craft beer movement, non-alcoholic options are carving out a niche, reflecting a broader consumer trend towards health-conscious choices and moderation. This segment has matured into a dynamic market, offering flavorful alternatives that cater to individuals seeking to reduce alcohol intake without compromising on taste or experience. The growing appeal of non-alcoholic beer underscores a paradigm shift in the beverage industry, where innovation and inclusivity are driving unprecedented growth.

๐–๐š๐ง๐ญ ๐ญ๐จ ๐’๐ž๐ž ๐ญ๐ก๐ž ๐“๐ซ๐ž๐ง๐๐ฌ? ๐‘๐ž๐ช๐ฎ๐ž๐ฌ๐ญ ๐š ๐…๐ซ๐ž๐ž ๐’๐š๐ฆ๐ฉ๐ฅ๐ž ๐‘๐ž๐ฉ๐จ๐ซ๐ญ ๐“๐จ๐๐š๐ฒ: https://www.stellarmr.com/report/req_sample/Non-Alcoholic-Beer-Market/1970

Drivers in the Non-Alcoholic Beer Market:

Several factors are propelling the growth of the non-alcoholic beer market. A primary driver is the increasing health awareness among consumers, prompting them to seek healthier beverage options. The rise of lifestyle movements like “sober curious” has also played a significant role, especially among younger demographics, emphasizing moderation without sacrificing social engagement. Advances in brewing technology have enhanced the taste and variety of non-alcoholic beers, broadening their appeal. Additionally, strategic marketing efforts and the entry of major beer manufacturers into this space have amplified product visibility and acceptance, fueling robust market growth.

Mergers and Acquisitions in the Non-Alcoholic Beer Market: Global Updates

Non-Alcoholic Beer Market Growth Opportunities in Vietnam

Vietnam’s burgeoning health-conscious population has driven increased interest in non-alcoholic beers. Major local breweries, such as ๐’๐š๐›๐ž๐œ๐จ, are partnering with international brands to launch innovative alcohol-free options. With Vietnam’s beer consumption ranking among the highest in Southeast Asia, the non-alcoholic segment offers a lucrative opportunity for growth. Recent collaborations have resulted in expanded distribution networks and a broader variety of offerings tailored to Vietnamese tastes.

Non-Alcoholic Beer Market Growth in Thailand

Thailand’s non-alcoholic beer market is witnessing steady growth as the nation’s regulatory environment continues to evolve. Government restrictions on alcohol advertising have encouraged brands like ๐‚๐ก๐š๐ง๐  ๐๐ž๐ž๐ซ to pivot towards non-alcoholic variants. Investments in retail channels and innovative flavors have bolstered the segment’s visibility, with projections indicating a CAGR of 6.9% in Thailand through 2030.

๐“๐ก๐ž ๐ˆ๐ง๐ญ๐ž๐ซ๐ž๐ฌ๐ญ๐ž๐ ๐’๐ญ๐š๐ค๐ž๐ก๐จ๐ฅ๐๐ž๐ซ๐ฌ ๐œ๐š๐ง ๐ˆ๐ง๐ช๐ฎ๐ข๐ซ๐ž ๐Ÿ๐จ๐ซ ๐ญ๐ก๐ž ๐๐ฎ๐ซ๐œ๐ก๐š๐ฌ๐ž ๐จ๐Ÿ ๐ญ๐ก๐ž ๐‘๐ž๐ฉ๐จ๐ซ๐ญ: https://www.stellarmr.com/report/enquire_now/Non-Alcoholic-Beer-Market/1970

๐‚๐จ๐ง๐ฌ๐จ๐ฅ๐ข๐๐š๐ญ๐ข๐จ๐ง ๐ข๐ง ๐’๐จ๐ฎ๐ญ๐ก ๐Š๐จ๐ซ๐ž๐š’๐ฌ ๐๐จ๐ง-๐€๐ฅ๐œ๐จ๐ก๐จ๐ฅ๐ข๐œ ๐๐ž๐ž๐ซ ๐Œ๐š๐ซ๐ค๐ž๐ญ

South Korea’s non-alcoholic beer market is experiencing significant consolidation. Key players, including ๐‡๐ข๐ญ๐ž๐‰๐ข๐ง๐ซ๐จ, have engaged in strategic mergers to expand their market share. Recent acquisitions of craft breweries have enabled the introduction of diverse non-alcoholic beer offerings, catering to the country’s discerning consumers. The market’s annual growth rate of 8.2% underscores its robust potential.

Opportunities in the United States’ Non-Alcoholic Beer Market

The U.S. non-alcoholic beer market, valued at over USD 5 billion in 2024, is projected to grow at a CAGR of 9.1%. Leading breweries like ๐€๐ง๐ก๐ž๐ฎ๐ฌ๐ž๐ซ-๐๐ฎ๐ฌ๐œ๐ก and ๐ƒ๐ž๐ฌ๐œ๐ก๐ฎ๐ญ๐ž๐ฌ ๐๐ซ๐ž๐ฐ๐ž๐ซ๐ฒ have expanded their alcohol-free portfolios to meet increasing demand. The market’s growth is fueled by collaborations with wellness influencers and e-commerce expansions. Key mergers, such as ๐๐จ๐ฌ๐ญ๐จ๐ง ๐๐ž๐ž๐ซ ๐‚๐จ๐ฆ๐ฉ๐š๐ง๐ฒ partnering with health-focused brands, highlight the strategic direction of the industry.

Growth in Europe’s Non-Alcoholic Beer Market

Europe remains the largest market for non-alcoholic beer, driven by regulatory support and cultural shifts towards moderation. Countries like Germany and the Netherlands have witnessed significant investments in alcohol-free product lines. Companies such as ๐‡๐ž๐ข๐ง๐ž๐ค๐ž๐ง and ๐‚๐š๐ซ๐ฅ๐ฌ๐›๐ž๐ซ๐  dominate the market, launching innovative products that cater to diverse consumer preferences. Recent mergers between European breweries have enabled cross-border distribution and increased accessibility.

๐ƒ๐จ๐ฐ๐ง๐ฅ๐จ๐š๐ ๐…๐ฎ๐ฅ๐ฅ ๐๐ƒ๐… ๐’๐š๐ฆ๐ฉ๐ฅ๐ž ๐‚๐จ๐ฉ๐ฒ ๐จ๐Ÿ ๐Œ๐š๐ซ๐ค๐ž๐ญ ๐‘๐ž๐ฉ๐จ๐ซ๐ญ @ https://www.stellarmr.com/report/req_sample/Non-Alcoholic-Beer-Market/1970

Key Recent Developments in the Non-Alcoholic Beer Market

  • ๐‡๐ž๐ข๐ง๐ž๐ค๐ž๐ง’๐ฌ ๐ ๐ฅ๐จ๐›๐š๐ฅ ๐ž๐ฑ๐ฉ๐š๐ง๐ฌ๐ข๐จ๐ง: Introduction of new non-alcoholic flavors across Asia and Europe.
  • ๐€๐ง๐ก๐ž๐ฎ๐ฌ๐ž๐ซ-๐๐ฎ๐ฌ๐œ๐ก’๐ฌ ๐ข๐ง๐ง๐จ๐ฏ๐š๐ญ๐ข๐จ๐ง ๐ก๐ฎ๐›: Development of AI-driven brewing technologies to enhance flavor profiles.
  • ๐‚๐š๐ซ๐ฅ๐ฌ๐›๐ž๐ซ๐ ’๐ฌ ๐ฌ๐ฎ๐ฌ๐ญ๐š๐ข๐ง๐š๐›๐ข๐ฅ๐ข๐ญ๐ฒ ๐ข๐ง๐ข๐ญ๐ข๐š๐ญ๐ข๐ฏ๐ž: Launch of eco-friendly packaging for its alcohol-free product lines.
  • ๐ƒ๐ž๐ฌ๐œ๐ก๐ฎ๐ญ๐ž๐ฌ ๐๐ซ๐ž๐ฐ๐ž๐ซ๐ฒ’๐ฌ ๐ฌ๐š๐ฅ๐ž๐ฌ ๐ฆ๐ข๐ฅ๐ž๐ฌ๐ญ๐จ๐ง๐ž: 163% increase in non-alcoholic beer sales between 2019 and 2024.

Segmentation Analysis of the Non-Alcoholic Beer Market:

By Product

  • Alcohol-Free
  • Low Alcohol

By Material

  • Malted Grains
  • Hops
  • Yeasts
  • Enzymes
  • Others

By Technology

  • Restricted fermentation/ fermentation-free
  • Dealcoholization
  • Reverse osmosis
  • Heat treatment
  • Vacuum distillation
  • Others

By Sales Channel

  • Convenience stores
  • Supermarkets
  • Online stores
  • Restaurant

๐…๐จ๐ซ ๐ฆ๐จ๐ซ๐ž ๐ข๐ง๐Ÿ๐จ๐ซ๐ฆ๐š๐ญ๐ข๐จ๐ง ๐š๐›๐จ๐ฎ๐ญ ๐ญ๐ก๐ข๐ฌ ๐ซ๐ž๐ฉ๐จ๐ซ๐ญ ๐ฏ๐ข๐ฌ๐ข๐ญ: https://www.stellarmr.com/report/Non-Alcoholic-Beer-Market/1970

Who are the largest manufactures of Non-Alcoholic Beer Market worldwide?

Europe Non-Alcoholic Beer Market Key Players:

  • Diageo plc – London, (United Kingdom)
  • Anheuser (Belgium)
  • Heineken N.V. (Netherlands)
  • Carlsberg Group (Denmark)
  • Brauerei C. & A. Veltins (Germany)
  • Clausthaler (Germany)
  • Holsten Brewery (Germany)
  • Bitburger Braugruppe GmbH (Germany)
  • AB InBev (Budweiser Zero) (Belgium)
  • Mikkeller (Denmark)
  • Beavertown Brewery (United Kingdom)

Asia Pacific Non-Alcoholic Beer Industry Leaders:

  • Kirin Holdings Company, Limited (Japan)
  • Asahi Group Holdings, Ltd. (Japan)
  • Suntory Holdings Limited (Japan)
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SOURCE: OpenPR / Stellar Market Research (Press Release)
PHOTO CREDIT: Stellar Market Research