Molson Canadian is encouraging connection by bringing people together in the virtual world in support of their local bars and restaurants. The brand is rewarding hosts of virtual happy hours with a $25 gift card intended for use at their favorite local watering hole once restrictions put in place by the COVID-19 pandemic are lifted….
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Curbside pickups, e-commerce and drive-through services are helping cider manufacturers survive, with some actually having best-day-ever sales, according to Michelle McGrath, American Cider Association executive director, in a video interview with Brewbound reporter Jessica Infante. All the tips that McGrath offers can be duplicated by beer breweries. Hudsonville, Michigan-based Farmhaus Cider hosted a drive-thru…
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A massive global collaboration, which has been taken up by more than 300 breweries, is using the same recipe (pretty much) to raise money for brewery and hospitality workers. “There is an inextricable link that binds together everyone in the hospitality industry. Brewers, servers, bartenders, bussers, dishwashers, GMs, buyers, chefs, owners—we are all in this…
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Toronto’s Steam Whistle is donating 350 litres of its beer – equal to almost 43 cases of 24 bottles – that Spirit of York is distilling into hand sanitizer. The finished product is available for purchase at Spirit of York, with all proceeds being donated to local food, says the distillery. “We are so grateful to be able to partner with Toronto distiller,…
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Will Correll, the Founder and CEO of Buskey Cider in Richmond, Virginia, is going without pay for the foreseeable future in order to cover the costs to pay for employees during the crisis. Additionally, his wife, Elle, who was also employed by Buskey as the sales and marketing director, has given up her salary to…
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Every brewery’s goal right now should be survival, according to Jeff Heck of Monday Night Brewery in Atlanta, Georgia. Heck was speaking to Brewbound in an interview in which he gives tips on staying alive and coming out strong. In an effort to stay afloat and support those furloughed employees, Monday Night has launched a…
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There is one thing that distilleries do very well and that’s to make alcohol. Now, distilleries in North America and the UK are turning this skill into the practice of making hard-to-find hand sanitizer. According to Modern Farmer, distilleries of all sizes across North America have pivoted in their operations to do their part as…
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Flying Dog Brewery of Maryland, USA, has announced that the company will begin making Kurbside Kegs available for purchase curbside. Keg orders will include limited edition tap handles with custom ‘Isolation Ale’ stickers as well as Flying Dog branded pint glasses, reports The Beer Connoisseur. Flying Dog will sell half kegs (1,984 oz. which is…
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A brewery in the USA has started a great programme to sell pints that can be copied anywhere. Payette Brewery of Boise, Idaho, has launched an online “Buy Your Pal a Pint” scheme, that allows people to virtually send a beer to a friend from the comforts of their home, reports The Beer Connoisseur. The…
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You’ve provided them with cool sessions during the summer months, given them rich stouts to ponder over a winter’s evening, spring sours, and beautiful autumn IPAs. Now it’s time they returned the favour. Much like how neighbours are pulling together and helping each other, your beer fans are more than willing to do the same…
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