Not doing anything this Friday? Have plenty of air miles just waiting to be used? Then have we got a trip for you. There will be 1,650 beers will be engaging in a merciless battle during the Brussels Beer Challenge which takes up residence in Mons on November 1, 2 and 3. The home of…
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Heineken has launched an ambitious plan to turn around its falling sales in the USA, which will incorporate pushing its alcohol free beer, Heineken 0.0, and bringing new life Amstel Lite. Although these changes were directed at Heineken USA during a shareholders meeting in New York City last week, its believed that much of this…
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Each year more and more craft breweries are being taken to court by companies not amused at the playful pun a brewery made with their name or products. At the end of the day, these companies, rock stars, etc, usually have a lot deeper pockets and will win their day in court, leaving you poor…
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In a definite odd social media move, Miller Lite has just started a month long program that rewards you with a free beer for unfollowing Miller Lite. The company says its campaign is an effort to make its fans enjoy time with friends instead of time staring at their phones. According to the company, they’re…
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Fans of the television series Breaking Bad might remember character Hank Schrader and his mythical homebrew beer Schraderbräu. Now Schraderbräu is a reality. Dean Norris, who played Walter White’s DEA brother-in-law Hank Schrader, has announced details of the release of Schraderbräu this autumn. The beer is a German-style Marzen with 6.2% ABV, brewed at California’s…
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For health and wellness reasons, consumers are drinking less alcohol, but when they do have a beer, they’re willing to pay more, according to a recent Nielsen survey, which was reported first in Brewbound. “Value is outpacing velocity and volume in all categories,” Matthew Drummond, of Nielsen’s beverage alcohol team, said. “It goes to show…
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Sister companies West Coast Canning Inc. and Sessions Craft Canning Ltd have combined and change its name to Vessel Packaging Co. The decision to unify under one brand and vision brings together their teams across Canada and reflects the business’ evolution over the years as their service offering extends beyond mobile canning. Upon announcing the…
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Iron Rock Brewing has opened its doors, becoming Labrador’s first craft brewery. The brewery is the brainchild of Brian and Dave Hurley, two brothers with deep mining roots, and a passion for great beer. They explain: “Iron Rock is made by locals for locals. It’s our salute to the hard-working people of Labrador West who’ve…
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What to do when your world’s largest moose statue gets out-moosed by Norway, you turn to Moosehead Beer, Canada’s oldest independent brewery. Mac the Moose, a steel and concrete sculpture of the famous big elk, for 31-years reigned as the world’s tallest moose in Moose Jaw, Saskatchewan. But then a silver moose statue – Storelgen…
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One of the world’s earliest alcoholic drinks is making a strong comeback thanks to Game of Thrones. Mead is now becoming a hip drink with it being produced in the UK and North America by either breweries looking to add to their line-up, or stand-alone meaderies. Ten years ago, there were around 150 meaderies in…
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