Carlsberg has created a brand new beer, using drought resistant fonio crops, in collaboration with Brooklyn Brewery. The Fonio beer is created using Carlsberg yeast and fonio grains, without the use of any bittering hops or barley, demonstrating what can be achieved when new brewing techniques and ingredients meet curiosity, a mindset that has been…

Toronto’s indie media company Streets of Toronto launches Raccoon Lager, a charity beer inspired by the city’s “trash can troublemakers.” Paying homage to the city’s vibrant neighbourhoods, each of the four collectable cans don a different raccoon mascot. It’s a movement to embrace T.O.’s unique residents—both human and raccoon alike. The Streets of Toronto Trash…

Labatt Breweries of Canada, a leading beverage company committed to sustainability, unveiled its first zero-emission mobile repair service truck. Thanks to a contribution from the Government of Quebec, this innovative addition to Labatt’s delivery fleet represents a step forward in the company’s efforts to reduce its energy consumption and greenhouse gas emissions. “The zero-emission mobile…

Molson is inviting Everyone In to raise a beer in honour of Team Canada parents and their contributions to the country’s success on the podium in Paris. Molson, a partner of Team Canada, is proud to introduce a new campaign to support an unheralded – but critical – group who massively contribute to our country’s…