News

Sam Adams’ New Campaign Targets Younger Demographic 

A new campaign for Sam Adams’ new Boston import beer aims to build awareness and sell consumers on the product as it hits shelves in Ontario this summer. The beer, “Wicked Easy,” has moved to target a younger demographic. “With packaging that looks more like a craft beer and zero awareness of the product in…

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First Canadian Brewery to be Powered by Solar Energy

About an hour outside of Ottawa, there is a brewery that is looking to hold the title of the utmost sustainability.  Arbru Solar Brewery, in Mallorytown, Ontario, runs entirely on Vitamin D’s rays to keep it operating, claiming that it is the first company in Canada to do so. “I wanted to be able to…

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Labatt Launches Ukrainian Tribute Beer Across Canada 

Labatt has now launched its tribute beer across Canada—Chernigivske. Inspired by the beloved Ukrainian beer of the same name, the tribute brew was created as a means to support Ukrainians in need, and as such, all gross profits from the sale of Chernigivske are being donated to the CARE Ukraine Crisis Fund.  Chernigivske is now…

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Molson Coors Q2 Profit Plummets Again

Molson Coors Beverage Co. saw profit fall in the second quarter for another consecutive run. The company generated net sales growth for the fifth consecutive quarter for the first time in over a decade on a constant currency basis, according to the article written in the Toronto Star.  The Colorado and Montreal-based company, which reports…

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Japanese Craft Brewery and Tech Company Simulate Beer on Mars

Two Japanese companies have teamed up to see if they could cultivate brewer’s yeast where no one has cultivated brewer’s yeast before–the Derailleur Brew Works in Osaka’s Nishinari area. Since 2018, Derailleur has created over 100 types of craft beer, but are now preparing to create varieties that the world has never seen. Given its…

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Alberta Earns Highest Grade on Pandemic Liquor Report Card

Restaurants Canada has just released a special COVID-19 edition of its Raise the Bar report calling on Alberta to keep up the good work on liquor pricing. The grades are in: For the fourth time since 2015, Restaurants Canada has given each province a report card on how industry-friendly their liquor policy landscape is for…

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A Very Remote Brewery in British Columbia

[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] Ursa Minor Brewing is an interesting establishment and owner, Nathan Nicolas hopes to attract visitors and locals. Upon arrival, the entryway is 100km down a labyrinth of resource roads south of Burns Lake, B.C. Even the owner says day-trippers will dedicate hours to drive from northern communities like…

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From Metal to Canvas: Collective Arts Brewing

[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] Collective Arts Brewing has taken beer can designing to new levels with its craft beverage cans and bottles to becoming a portable gallery for artists to showcase their work. “There’s nothing cooler than walking into the LCBO and seeing my art on the shelf or showing up to…

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All-female Craft Beer Company Turns Historic Site into a Brewery

[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] Women will rule Amicus Brewing which was once Tallahassee’s former Waterworks building. Four families have taken over this historic site and will be turning it into a brewery. Earlier this month, the owner and developer of North American Properties sold the L-shaped, 1-acre patch of land to an…

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Three Years Stagnant: Chain Retail Packaged Craft Beer

[responsivevoice_button voice=”UK English Female” buttontext=”Listen to Post”] “2022 is going to be a make-or-break year for many breweries,” said Bart Watson, Brewers Association economist. The overall beer market grew by 1 percent in 2021. Craft brewers collectively produced 24.8 million bbls of beer and realized 8 percent growth in 2021, increasing craft’s overall beer market…

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